New Sample Op-Eds from Late 2013
Use our recent op-eds as samples for your own outreach:
Grassroots Toolkit: Spread the News of the Enhanced Easement Incentive
This toolkit is designed to help spread the news of the enhanced easement incentive and to thank legislators who support making it permanent. With the incentive expired, the promotional materials may not be helpful at the moment, but materials for thanking your legislators are potentially useful if you update them for the context.
The Alliance has created this Grassroots Outreach Toolkit to assist land trusts with educating potential easement donors, elected officials and the media about this powerful incentive. By acting fast, farmers, ranchers and other landowners an receive full credit for conserving their land and will demonstrate the value of this incentive to policy makers. The toolkit provides the information needed to reach out to key audiences in a timely, cost-effective way.
- (our sample press release for thanking your Rep has better language for the incentive's looming expiration & needed renewal)
- Sample newsletter article
- Our "" brochure will be updated if the incentive is renewed. Please share this brochure with your donors. Additionally, you'll find much of the brochure's content has been updated on our .
- Prefer to simply invite your Rep. to visit a conserved property? our guide to hosting that kind of visit.
Please feel free to adjust any of these pieces to your particular communications needs. Should you require further assistance or to suggest we add another resource, please don’t hesitate to e-mail Policy@lta.org. For complete coverage and technical details regarding the enhanced incentive and it's renewal, visit www.lta.org/easementincentive.
Thank you for helping to spread the word on this great opportunity to support conservation!